Mirror Thinking How Role Models Make Us Human Fiona Murden

9 th July 2020 Hardback 9781472975805 £16.99

The first book to explore the importance of role models in shaping our lives through the power of the brain’s mirror neurone, widely accepted as one of the most important advances in modern neuroscience. “Mirror, mirror, on the wall, who shall I imitate, who shall I call? Mirror Thinking will challenge your beliefs about role models and social circles, unlocking new possibilities for anyone and everyone.” — Aaron Dignan, author of Brave New Work Most of us have someone we look up to and consider a ‘role model’, whether it’s a parent, a teacher or a manager. In fact, a lot of people we come into contact with, whether we consider them a role model or not, probably have more of an impact on us than we realise. The area of the brain that we have to thank for this is our mirror neurone, which learns through imitation, enabling us to grow and develop through the transfer of behaviours and knowledge. Some of this is through conscious learning, but there are many influences we are unaware of. Every interaction we have powerfully imprints on our brain through this neurone, regardless of whether it is something we want to absorb or not. In Mirror Thinking, Fiona Murden uses her experience and insight as a psychologist to empower us to leverage the mirror system to our advantage. Fiona unpacks the psychological principles behind the system in a real and relatable way. Readers are given the skills to consciously harness this knowledge and take more control over this incredible system. She also explores the broader societal implications of the system, including the influence of social media and celebrities, and considers the impact it is having on the younger population of today. Finally, Fiona looks at what it takes to be a great role model to others. If people are mirroring you, what are the things you’d prefer others not to repeat? And what do you want to see played back to you in someone else’s behaviour? Fiona Murden is a Chartered Psychologist, Associate Fellow of the British Psychological Society, author and public speaker. She gained an MSc in Psychology from the University of London, and started her career at Andersen Consulting. Fiona has worked with high performers from across industries, sport, business and politics for the last 16 years, helping them to achieve optimal performance. Her speaking commitments take her from the Cabinet Office and the NHS to the Oxford Literary Festival and Red Smart Woman’s Week. Fiona’s first book, Defining You, was Silver winner at the Axion Business Book Awards and was shortlisted for the Business Book of the Year. Fiona is founder of the charity Dot-to-Dot aimed at ‘joining the dots on human behaviour’.

“As a professional athlete I found Fiona’s book very insightful on both a professional and personal level. Mirror thinking is something we all do and Fiona gives a great insight on how this influences not just our life but those around us. I highly recommend adding this book to your collection.” David Smith MBE, Nike Athlete, 2x World Champion and London 2012 Gold Medallist.