ALDI LAUNCHES TEAM GB COMPETITION TO BUILD A HEALTH LEGACY

Aldi is launching a nationwide competition to give 20 primary schools across the UK the chance to win £20,000 each to build a health legacy.

The Kit for Schools competition launches on 6th September and is part of Aldi’s long-standing partnership with Team GB.

Every UK school that signs up to the initiative will receive a sticker poster, and each school which completes their poster with Team GB stickers, will receive one entry into the final prize draw to win £20,000 to build a health legacy along with a mini school sports day kit.

Aldi shoppers will receive stickers every time they spend £30 or more in store, which can be taken into schools and added to their sticker poster.

All UK primary schools are eligible to take part and can sign up at: https://getseteatfresh.co.uk/kitforschools.

The campaign is part of Aldi and Team GB’s efforts to get young people active and eating well ahead of Tokyo 2020.

Sean McGinty, Marketing Director at Aldi UK, said: “We are committed to working with Team GB to inspire young people to eat well and move more. Being active at school is incredibly important, and our Kit for Schools competition will give even more young people the chance to take part in additional sports activities.

“We will continue to work with schools across the UK in the run-up to Tokyo 2020 in an effort to encourage children to enjoy a healthy lifestyle.”


Tim Ellerton, Commercial Director at Team GB, said: “Aldi’s Kit for Schools initiative will open up a whole range of new opportunities for local school pupils to get involved in sport with good quality equipment across a range of sports and help drive enjoyment and activity as we look ahead to Tokyo 2020 in just under a year’s time.”

Aldi has worked with schools across the country since 2015 as part of its partnership with Team GB through its ‘Get Set to Eat Fresh’ initiative, which teaches young people about eating well and gives them the skills and confidence to cook fresh, healthy meals.

Aldi has already supported more than 1 million young people, aged between 5 – 14, as part of the Get Set to Eat Fresh campaign, and plans to work with 1.2 million children before Tokyo 2020. Aldi has extended the initiative to run until Paris 2025, with the hope to inspire even more children to eat well.